Introducing the SUPER SME MARKET Campaign by OSMEP and Shopee
The Office of SMEs Promotion (OSMEP) has teamed up with Shopee to launch the online campaign “SUPER SME MARKET” from August 16 to September 19, 2567. This campaign will be hosted on the Shopee platform and aims to promote specially curated products from SMEs. Customers can look forward to discounts and special promotions throughout the campaign period. OSMEP is calling on entrepreneurs to participate in this campaign and reap the benefits offered by OSMEP’s partner organizations.
Ms. Panida Chinwat, Director of the Office for the Promotion of Small and Medium Enterprises (OSMEP), highlighted OSMEP’s mission to enhance and promote MSMEs to remain competitive in the ever-changing global landscape. Recognizing the importance of linking information and benefits related to business operations from both public and private sectors, OSMEP has been actively developing benefits under the “SME Privilege Club – a special club for SMEs.” The focus remains on three key areas: increasing productivity/cost reduction, expanding marketing channels, and linking sources of funding.
Empowering Entrepreneurs through the SME Privilege Club
OSMEP, through its continuous efforts to collaborate with partner organizations, has signed Memorandums of Understanding (MOUs) with various entities to provide diverse benefits to registered entrepreneurs. Currently, OSMEP has partnered with 24 organizations, including Shopee Thailand, to offer exclusive privileges to SMEs. The collaboration with Shopee involves hosting the “SUPER SME MARKET” campaign on the Shopee platform, providing SMEs with an opportunity to showcase their products online and expand their market reach.
Entrepreneurs registered with OSMEP can participate in this campaign at no cost. Through the SME CONNEXT platform, which verifies identities using SME ONE ID, entrepreneurs can access various benefits aimed at enhancing productivity, reducing costs, expanding market channels, and linking sources of funding. Additionally, they can engage in different activities under the collaborative efforts of partner organizations. OSMEP encourages entrepreneurs and the general public interested in registering with OSMEP to do so through SME CONNEXT using SME ONE ID to receive news and benefits related to enhancing business operations.
Enhancing Business Opportunities through the SUPER SME MARKET Campaign
OSMEP’s Director, Panida Chinwat, expressed that Shopee Thailand has continuously collaborated with OSMEP to organize the “SUPER SME MARKET” campaign on the Shopee platform. This initiative aims to boost income generation for entrepreneurs registered with OSMEP while providing them with opportunities to learn about innovative ways of selling products online. Leveraging Shopee’s capabilities as Thailand’s leading e-commerce platform, the campaign is designed to meet the evolving needs of consumers and empower Thai entrepreneurs to compete in the online business landscape effectively.
Shopee Thailand is committed to enhancing the quality of life for Thai entrepreneurs through technology. By collaborating with OSMEP, Shopee aims to promote entrepreneurship in Thailand and equip entrepreneurs with the necessary skills to compete and thrive in the digital marketplace. The collaboration between OSMEP and Shopee in the “SUPER SME MARKET” campaign is expected to boost the potential of Thai entrepreneurs, enabling them to grow and sustain their businesses effectively.
Exploring the SUPER SME MARKET Campaign on Shopee
The “SUPER SME MARKET” campaign on Shopee offers a wide selection of specially curated products from SMEs, with discounts of up to 50% available throughout the campaign period. Customers can browse and purchase these products on the Shopee platform or through the Shopee application. To stay updated on the latest details and offerings of the campaign, customers can visit https://shopee.co.th/OSMEP. With the aim of supporting SMEs, the campaign encourages everyone to come together to strengthen businesses, generate income, and develop the potential of Thai SMEs.
In conclusion, the collaboration between OSMEP and Shopee in organizing the “SUPER SME MARKET” campaign is a significant step towards empowering Thai entrepreneurs and promoting online business growth. By providing a platform for SMEs to showcase their products and reach a wider audience, the campaign creates valuable opportunities for entrepreneurs to thrive in the digital economy. Through strategic partnerships and continuous support, OSMEP and Shopee are committed to driving the success and sustainability of SMEs in Thailand.
