Tesla, the American electric vehicle maker, is reconsidering its global investment strategy due to slowing sales growth and increased competition, particularly from Chinese EV manufacturers. Reports suggest that Tesla may be focusing on its existing major production bases in the US, China, and Germany rather than expanding to new locations like Thailand.
The Thai government is eagerly awaiting confirmation from Tesla regarding its investment plans in the country. According to government spokesman Chai Wacharonke, there has been no official announcement from Tesla about halting the investment plan in Thailand. The company is currently reviewing its investment plans worldwide, not just in Thailand.
In April, Tesla announced that it would utilize its existing factories to produce new and more affordable vehicles, putting potential investments in new sites like Mexico and India on hold. Indonesia is also waiting for Tesla’s decision on a planned EV battery manufacturing plant, as agreed upon in 2022.
Prime Minister Srettha Thavisin initially revealed Tesla’s interest in Thailand after meeting with CEO Elon Musk in New York. Despite efforts to attract Tesla to invest in Thailand, recent reports suggest that the company may no longer be interested in planned investments in the country. Instead, Tesla is reportedly only considering investing in EV charging stations in Thailand.
During a cabinet meeting, Prime Minister Srettha stated that he was not aware of any decision by Tesla to forego investments in Thailand. He mentioned that discussions between the government and the company were ongoing regarding a potential business plan. While Tesla initially showed interest in India’s market, Thailand was seen as a promising location for a production plant.
Overall, the uncertainty surrounding Tesla’s investment plans in Thailand reflects the challenges faced by the company in the global EV market. With competition intensifying and sales growth slowing, Tesla is reassessing its priorities to ensure future success in the industry. Thailand and other countries eagerly await Tesla’s final decision, which could have significant implications for their economies and EV industries.