Asset World Corp (AWC), a SET-listed company, is advocating for the government to introduce incentives to attract overseas companies to establish their regional headquarters in Thailand. This move is seen as crucial to bolster the economy during challenging times. The company, however, is not currently interested in investing in proposed legal casinos and state entertainment complexes.
According to Wallapa Traisorat, the chief executive and president of AWC, international tenants occupying the company’s office towers currently make up 70% of the total. There is still untapped potential for growth in this segment if the government sets ambitious targets to drive foreign investment. Traisorat highlighted that incentives could take various forms, such as tax breaks for companies setting up regional offices in Thailand, incentives for human resources management that prioritize hiring local employees, or reduced income taxes for foreign staff members.
As Thailand considers legalizing casino gambling and entertainment complexes, Traisorat emphasized that AWC is focusing on attracting different types of investment and is not interested in co-investing in such ventures at the moment. The company’s development strategy is aimed at diversifying its investment portfolio and driving economic growth through other means.
Against the backdrop of a fragile economy and the looming threat of severe flooding in Thailand, boosting the tourism sector remains a key priority, especially as the high season approaches in the fourth quarter. AWC has unveiled a new lifestyle area spanning 10,000 square meters at its flagship office building, The Empire, known as EA Rooftop. With an investment exceeding 1 billion baht, the project is set to open on September 18 and promises to become a prominent destination for both tourists and business travelers in Bangkok.
The EA Rooftop project, which encompasses the top four floors of The Empire tower, will feature a diverse array of top-rated local and international restaurants. Aiming to enhance the overall experience for guests, the company has invested in upgraded services and new attractions to entice visitors. Despite these enhancements, AWC has no plans to raise rental fees for tenants.
Traisorat revealed that the company anticipates a significant increase in the occupancy rate, aiming to boost it from the current 70% to 90%. The high zone restaurants are expected to attract 70% local guests during the daytime and transition into a popular spot for viewing Bangkok’s night scenery and the Chao Phraya River, drawing in 60% international guests at night.
Subheadings:
1. AWC Advocates for Incentives to Attract Foreign Companies
2. Focus on Diversified Investment Strategies
3. Enhancing Tourism Sector through Innovative Projects
This rewritten article provides a comprehensive overview of AWC’s efforts to attract foreign companies, diversify its investment portfolio, and boost the tourism sector through innovative projects like the EA Rooftop development.